Fundraising for Broadway Cares/Equity starts tonight in theater lobbies across the country. Members and volunteers will be fundraising with the iconic #redbuckets. Every dollar donated will help provide life saving medication, healthy meals, emergency financial assistance and more to the most vulnerable among us. A $10 donation covers one HIV test at a health clinic. A $50 donation provides 20 nutritious meals delivered to homebound individuals living with HIV/AIDS and other debilitating illnesses.
For a donation, audiences at shows can receive posters, Playbills and other memorabilia or unique experiences, including backstage tours and meet-and-greets.
This weekend The Book of Mormon, Hadestown, Jagged Little Pill, The Lion King and Wicked, as well as Off-Broadway’s Jersey Boys, Little Shop of Horrors, The Play That Goes Wrong and Rock of Ages will all be participating in the fundraiser.. Next week, Ain’t Too Proud - The Life and Times of the Temptations, Aladdin, Beetlejuice, Come From Away, Dear Evan Hansen, Frozen, Hamilton, Mean Girls, The Phantom of the Opera and Tina: The Tina Turner Musical will join the fundraiser. More shows will be added throughout the six-week campaign.
Last year, 69 Broadway, Off-Broadway and national tours raised a record $6.6 million during the Easter Bonnet Competition fundraising.
Their efforts will culminates at the 34th Annual Easter Bonnet Competition (#BroadwayBonnets) on Monday, April 20, and Tuesday, April 21, 2020. On April 20th at 4:30pm and April 21st at 2:00pm performers from Broadway, Off-Broadway and national touring companies will share original songs and skits, as well as their unique bonnet designs, for two afternoons at the Minskoff Theatre (200 West 45th Street, New York City). Awards will be presented to the best presentation and best bonnet design across both performances and to the top fundraisers from the preceding six weeks.